Singapore National Day 46th Promotion

Singapore National Day

Singapore National Day is celebrated on August 9 every year to highlight the declaration of the independence day, which took place at the historical grounds of the Padang back in 1966. Multiple programmes and parade sequence have been the traditional staple.

Taking part in nationwide celebrating the Singapore National Day 46th celebration, Tarazz offers a great deals of promotions. Collaborating with, Tarazz is giving 15% off shipping and oversize charges storewide at Amazon.

Categories: Web/Electronic Design

Tarazz Butler Promotion

Tarazz are having a service called “Butler” which allows customer to save all the hassle by ordering the items they wish to purchase either through phone or email. Starting from July 20, 2011 to July 31, 2011, Tarazz offers a S$5.00 off international shipping for 2nd and subsequent items purchased in any 17 Butler Merchants. The participating merchants include Ralph Lauren, Adidas, Nike, Juicy Couture and many more. Shopping with Tarazz just gets easier. Spend less for more service! Happy Shopping 🙂

Categories: Web/Electronic Design

Googie Baked Cookies

With the main target market on people aged 18-35 years old, Googie Baked Cookies are created with the concept of combining visual and taste into one. The word Googie comes from “Goog” which means adorable and “ie” refers to the word “cookie”. The shape of the cookie is meant to please with the cute character created. The other reason behind the name is the fact that Googie has the same rhyme as Cookie that makes it easier to remember. Using the best quality of ingredients, Googie Baked Cookies come in 2 flavours, Original and Chocolate.

Categories: Print Design

Bloomingdales: Go Bold with Colors

Bloomingdale’s is well known for its  bestcollections of designer clothes, handbags, shoes and many more. With its exclusiveness, Bloomingdale’s has been the destination of every women to the splashing glamour world. The concept of going bold with colors on this summer, selections of dresses will put them to be the spotlight of the occassion. All the stunning styles are just adorable.

Categories: Uncategorized

Chic Week with Sephora

Sephora is a leading beauty retailer selling high end cosmetics, fragrance, skin care and many more. Being added as a new merchant in Tarazz, Sephora has been a hit in Tarazz online business completing the glamour and exclusiveness of shopping lifestyle with cosmetics being the top sales category.

Your Dream Dress with Macy’s

Macy’s is the world’s largest department store carrying women’s , men’s and kids fashion apparel and accessories, shoes, handbags and many more. In this particular email promotion sent to customers, women’s dress and accessories are the main focus of the promotion giving ideas on something to wear for a semi-formal to casual occasion.

Categories: Web/Electronic Design

Style Up & Get Noticed

Style Up & Get Noticed is to promoted the exclusiveness of shopping in the high-end lifestyle showcasing Kate Spade and Coach new arrivals. The poster engages the modernity and the glamour side of each brands offering handbags and accessories to highlight the fashion statement. Be spotted out there and boost your confidence in the crowd.

Categories: Web/Electronic Design

Anne Klein

February 28, 2011 Leave a comment


Introducing Anne Klein as a new merchant to be included in the butler service of Tarazz, I emphasized the elegance and simplicity of the designer fashion label radiance into the whole electronic design. The typography selections used were to address to the look of stylish, polished and dynamic following the target audience primary needs of sophistication.

Categories: Uncategorized

Shop Your World

By creating a new global shopping paragidm, Shop Your World has been a hit in the Indian market with its aggressive marketing strategies. The main focus of Shop Your World is on the unsatisfied needs of Indian consumers, by providing them the freedom of choice to shop from a wide range of globally branded products with ease, and providing customers with an unparalleled shopping experience.

In partnership with Tarazz Singapore, Shop Your World has been moving forward together with the same vision, to be the Amazon in Singapore and India. While implementing new innovative services, Shop Your World upgraded the design of the portal template (refer to the above image). My challenge was how to emphasize the enjoyment of online shopping like no other with the balance of white space all around.

The new template will be launch within mid of December 2010. You can visit

Categories: Web/Electronic Design

Armani Exchange

Armani Exchange is the youthful fashion label created by Italian designer Giorgio Armani. With a reduced shipping fee within limited time, Armani Exchange piece was offered by in promoting back the portal in celebration of the festive shopping season.

Electronic Mail Direct was sent through the registered and buying list of customers of targeting to bring the traffic up.

Categories: Web/Electronic Design